BETTER THAN NOTHING PLAYBOOK
You have to at least put something in their hands - use Better Than Nothing.
It's a cost effective way to get in front of your customers and ask for reviews and referrals.
HOW IT WORKS
Using DOPE’s direct integration with your CRM we set up an automation based on a job paid status, job completed, or any data point trigger in your CRM to send a simple postcard to your completed jobs thanking them for their business and asking them to leave a review, refer a friend, or whatever call to action you’d like.
WHY IT WORKS
Every job big or small helps build your business and sometimes all a customer needs to take action is just a little nudge. A simple postcard in their hand thanking them for their business and asking for their feedback.
TIPS FOR YOU
We recommend that you start small and target only the closest 5-15 neighbors depending on the density of the area. This strategy also pairs well with door knocking.
RESULTS WE SEE
DOPE Users who have consistently implemented the Better Than Nothing Playbook are seeing an average of 2 new leads from every 10 notes they send.
No Matter What Industry You're In We've got a Playbook for you!
Our Playbooks are our marketing campaigns and proven strategies for your business. They are created with your industry in mind with the goal being to get more jobs, reviews and referrals without lifting a finger.
Check out our industries to see what playbooks are best for your business.
Better Than Nothing Playbook Frequently Asked Questions (FAQ)
We’re available to help answer any questions you may have about the Better Than Nothing Playbook, but here are the most common.
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What Do I Say In The Card?
We have tried and true messages for every industry! When you deploy the Better Than Nothing Playbook through DOPE Marketing, you also get access to our massive library of pre-written templates, custom designs, and nearly endless handwriting styles.
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What Can Trigger Sending The Card?
The Better Than Nothing Playbook and our Custom Handwritten Cards can be triggered through ANY data point in your CRM once it is connected to DOPE. Either through our direct connection or an API tool like Zapier or Make. Once connected we can automate off of job status updated, quote sent, or whatever data point you want.
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How often do you send mail?
We batch the previous days' worth of automations and campaigns at 7:30 a.m. CT, Monday - Friday. In layman's terms: it'll be printed and sent the day after you place the order or the day after the automation is triggered.
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No minimum order? Really?
Yes. If you want to send a single handwritten card to one single person, we’ll happily process it and get it to the post office by the next business day.
Need help?
Call us today! (651) 309-8577