GRANDMA'S TOUCH PLAYBOOK
The easiest way to ask for reviews and referrals is through the mail.
Putting something in a customers hands that they can feel or touch will be on of the most memorable things with marketing. Handwritten cards are the most effective - Grandma's Touch will do that for you without lifting a finger! Be more like your grandma.
HOW IT WORKS
Using the integration between your CRM and DOPE, we set up an Automation that triggers based on a job status update, job completed status, or any data point in your CRM to trigger the sending of a Custom Handwritten Note. All of this without you having to lift a finger or put pen to paper.
WHY IT WORKS
When you put a personal touch on your customer experience and show your customers an exceptional level of customer service they are significantly more likely to do what you ask them to do on the note. Be it leaving a review, providing a referral, or whatever call to action you’d like to include.
TIPS FOR YOU
We recommend that you start small and target only the closest 5-15 neighbors depending on the density of the area. This strategy also pairs well with door knocking.
RESULTS WE SEE
DOPE Users who have consistently implemented the Grandma's Touch Playbook are seeing an average of 2 new leads from every 10 notes they send.
No Matter What Industry You're In We've got a Playbook for you!
Our Playbooks are our marketing campaigns and proven strategies for your business. They are created with your industry in mind with the goal being to get more jobs, reviews and referrals without lifting a finger.
Check out our industries to see what playbooks are best for your business.
Grandma's Touch Playbook Frequently Asked Questions (FAQ)
We’re available to help answer any questions you may have about the Grandma's Touch Playbook, but here are the most common.
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What Do I Say In The Card?
We have tried and true messages for every industry! When you deploy the Grandma's Touch Playbook through DOPE Marketing, you also get access to our massive library of pre-written templates, custom designs, and nearly endless handwriting styles.
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What Can Trigger Sending The Card?
The Grandma's Touch Playbook and our Custom Handwritten Cards can be triggered through ANY data point in your CRM once it is connect to DOPE. Either through our direct connection or an API tool like Zapier or Make. Once connected we can automate off of job status updated, quote sent, or whatever data point you want.
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How often do you send mail?
We batch the previous days' worth of automations and campaigns at 7:30 a.m. CT, Monday - Friday. In layman's terms: it'll be printed and sent the day after you place the order or the day after the automation is triggered.
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No minimum order? Really?
Yes. If you want to send a single handwritten card to one single person, we’ll happily process it and get it to the post office by the next business day.
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Do you have ready-made templates of the notes?
Yes! Absolutely. Our massive library of pre-designed templates, handwriting styles, and customization options means you can put the perfect Custom Handwritten Note in the hands of your clients and make them feel good about doing business with you.
Need help?
Call us today! (651) 309-8577