Playbook

Prime the Pump

Not every lead follows the ideal path — some go stale, and estimates get overlooked. Our proven strategy helps you reconnect with those leads, reignite interest, and keep them moving through your pipeline toward conversion.

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PRIME THE PUMP PLAYBOOK - CRM PAGE

The Ultimate Strategy for Winning More Jobs

#01

HOW IT WORKS

DOPE uses your CRM data to automatically send a collection of strategic templates, including 4 postcards and a handwritten card, to reignite interest in stale leads. Tailored to your needs, these materials bring leads back into the process and drive conversions.

#02

WHY IT WORKS

People buy from those they know, like, and trust. If your customers have engaged but stalled, proactive outreach can move them forward. We offer tailored strategies and templates for every industry to help reactivate stale leads and keep business moving.

#03

TIPS FOR YOU

Once you've closed a job from a stale lead using the Prime the Pump strategy, follow up with our Brick by Brick approach to build local awareness and trust, attracting even more business.

we have a playbook just for you!

No Matter The Industry

Check out our industries to see what playbooks are best for your business.

Our Playbooks are marketing campaigns and proven strategies designed specifically for your industry. They’re built to help you land more jobs, reviews, and referrals—all without lifting a finger.

What Do I Say In The Card?

Open answer

Unlock industry-specific, proven messages with the Better Than Nothing Playbook through DOPE Marketing. Gain access to our vast collection of pre-written templates, custom designs, and a variety of handwriting styles to elevate your outreach.

What Can Trigger Sending The Card?

Open answer

The Better Than Nothing strategy can be triggered by any CRM data point once connected to DOPE via direct integration or Zapier. Automate mailings based on job status updates, quotes sent, or any action you choose.

No minimum order? Really?

Open answer

Yes, really! We believe in accessibility for businesses of all sizes. From small test campaigns to enterprise-level distributions, we provide the same premium quality and service for every order.

FAQS

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